International Women's Day 2021

Women's Rights are Human Rights


March 8, 2021

#IWD2021 #ChooseToChallenge #EducateEmployEmpower #SittiEducates #EachForEqual

"A challenged world is an alert world and from challenge comes change. So let's all choose to challenge. How will you help forge a gender equal world? Celebrate women's achievement. Raise awareness against bias. Take action for equality."– IWD 2021  

Sitti is celebrating International Women’s Day this year by Choosing to Challenge consumers to be more mindful of their purchasing power and how they impact women’s economic empowerment on a global scale.

The IWD 2021 themes align with Sitti’s mission and one of our major goals: to increase gender equality through financial inclusion. 

Facts and Figures:

    • “When more women work, economies grow. ...Women’s economic empowerment boosts productivity, increases economic diversification and income equality in addition to other positive development outcomes.[2] ...Conversely, it is estimated that gender gaps cost the economy some 15 percent of GDP.[4]
    • “Increasing women’s and girls’ educational attainment contributes to women’s economic empowerment and more inclusive economic growth. ...Education, upskilling and re-skilling over the life course – especially to keep pace with rapid technological and digital transformations affecting jobs—are critical for women’s and girl’s health and wellbeing, as well as their income-generation opportunities and participation in the formal labour market.
    • “Globally, women are paid less than men. The gender wage gap is estimated to be 23 per cent. This means that women earn 77 per cent of what men earn, though these figures understate the real extent of gender pay gaps, particularly in developing countries where informal self-employment is prevalent.[14] Women also face the motherhood wage penalty, which increases as the number of children a woman has increases.[15]
    • “Women bear disproportionate responsibility for unpaid care and domestic work. ...Women tend to spend around 2.5 times more time on unpaid care and domestic work than men.[16]
Source: UN Women



Choose to Challenge (IWD 2021), and join us in our mission to:






What does it mean to be a “conscious consumer?” How do we challenge (and change) the story of a male-dominated global economy where profit is for the wealthy one percent, instead of the majority and the marginalized? Let’s learn more and challenge this together…




Educate: Sips with Sitti


Sitti Social Enterprise co-founders, Jackie and Noora, speak with honesty and vulnerability about critical topics for the everyday, mindful consumer. Join them on Instagram Live and IGTV while they dive into the issues that we should all be talking about and acting on: 

  • Women “making it” in the pandemic and post-pandemic economy 
  • Artisans whose refugee experience informs, but does not define, their story 
  • Living on a real budget: how people live on less than $5 dollars a day, and how we can change that
  • Mental and financial well-being in a consumerist society
  • ...and more, plus special guests along the way!

“Let us pick up our books and our pens, they are the most powerful weapons.” - Malala Yousafzai



Employ: Limited Edition Gift Box


 1 box = educational attainment + opportunities for income-generation and economic participation

 Purchase the Sitti x Millie Limited Edition Gift Box


On International Women’s Day (IWD), Sitti, Millie and Hopes for Women in Education are reintroducing the Limited Edition Gift Box to raise awareness of the importance of education for women and girls and to work towards Sitti’s goal of funding university-level scholarships with Hopes for Women in Education. These scholarships build critical pathways for women to pursue their career goals. In addition to educational scholarships, Hopes for Women provides support and mentorship for their scholars to become independent women in pursuit of their career aspirations.


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Empower: Share your Story



We’re always on the lookout for women in the global refugee and diaspora communities who are seeking a platform to tell their story and connect with a community of mindful makers and consumers.  

Contact us at: if you would like to pitch an idea to our team! 

Check out several of our collaborations with storytellers within the Sitti global community:

  • Palestinian-American artist, chef and reiki instructor, Nadia Irshaid Gilbert (blog article, Instagram takeover: posts of February 22, 23, 24 and 25).
  • Sitti’s IWD 2020 “Focus on Her” series, including the stories of Hopes for Women scholarship recipient and professional translator/interpreter, Rawan Abu Hassoun, among other global women voices.
  • Sitti hosted The Narrative Projects initiative to bring the tools of photography and documentary storytelling to the Hopes-Sitti Women’s Centre. Five women embarked on a 3-month journey to document the stories of their families and community in Jerash Refugee Camp.




 International Women’s Day 2021 Partners:


Hopes for Women in Education

Hopes for Women in Education is a non-profit organization providing academic scholarships and out-of-school support to women and girls in refugee and displaced communities throughout Jordan. You can learn more about Hopes for Women in Education, as well as Sitti’s additional beneficiary programs and partners here.

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Millie is a female-focused travel company that believes in the power of human connection to transform lives. Millie's current destination is Jordan, a place of awe-inspiring beauty, rich culture and intuitive



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